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Discover what SEO (Search Engine Optimization) can do for your business website!
We Are Committed to the Success of Your Business! Contact us for all your digital marketing needs. We provide website & ROI consulting, mobile-friendly responsive web design, video production, logo/graphic design, e-commerce solutions, SEO services, Pay-Per-Click marketing, social media marketing and more!
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With Today’s Fierce Competition In The Internet World, It’s Becoming Increasingly Difficult For Businesses To Stay Visible And Rank Well In Search Engine Results.
Things were a lot simpler when the only social media platform was Myspace. But today, with a wide variety of social media websites and apps available, social media marketing has become much more complicated and time-consuming. Businesses have either had to hire full-time employees, or have worked with an SEO agency to take on the task.
Many businesses still don’t understand the need to hire a search engine optimization expert, or agency. So what exactly can an SEO agency do for your business? Here are just a few points worth mentioning.
Essentially, an SEO professional provides targeted leads, and ultimately drives more sales for your business by using a variety of current SEO techniques.
Starting at the design stage of a website, they ensure that your website is search engine friendly by using the proper targeted keywords related to your business, and ensuring they appear in the right places. They also ensure that your website is mobile-friendly, which is crucial considering today’s increase in mobile Internet use.
With the use of keywords, social media sites, and blogs, they provide enhanced search engine rankings to amplify your website’s traffic using the most up-to-date SEO techniques
These SEO techniques are no longer considered just beneficial, but rather, necessary in order to stay afloat in today’s business world. Every business should be aiming to show up on Google’s first few pages of search results related to their field of business. Internet users typically don’t go past the third page when searching for something, so if your business is not within these first few pages, it will get buried in the shuffle.
If you’re looking to drive more sales and leads for your business, contact the digital marketing SEO experts at TheBestMedia.com
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So which is the better option for increasing sales and bringing in new leads for your business? Google AdWords or Search Engine Optimization?
Google Adwords is a paid service and is an essential part of many online marketing campaigns. ‘Pay Per Click’, is by far the most effective means of acquiring potential customers. In addition, it’s an “instant” solution. Once you’ve created your AdWords campaign, it’s ready to go and becomes live in seconds.
It’s also important to note that Google Adwords are specific to Googles search results only. So they would not be seen by Yahoo or Bing search engine users – one of the downfalls of AdWords. Another downfall is that once you stop your AdWords campaign, traffic will also stop.
With AdWords you can target many keywords at the same time and is limited only to how much you’re willing to spend. While SEO on the other hand, generally focuses on fewer keywords, but at little to no cost.
SEO on the other hand, does not involve “paying per click”. Results are not “instant”. Rather, it evolves over time with the proper SEO steps and techniques. SEO will give your website better rankings in the search engine results pages of not only Google, but also Yahoo, Bing and other major search engines. Once you start getting organic traffic using SEO, it will continue in the long term and doesn’t just “disappear” like Google AdWords
The fact of the matter is that there are benefits to both SEO and Google Adwords. So a healthy combination of both would be ideal. Rank on as many keywords as you can using Search Engine Optimization. For those keywords you’re having a hard time ranking on, consider paying for it with Google Adwords.
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Google My Business (GMB) Just Got An Upgrade, And Is Now Offering Direct Online Bookings.
If You Don’t Find A Booking Button On Your GMB Listing, Then You Will Have To Create An Account From One Of The Following Supported Service Providers:
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